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- Organise students into groups of 4-6 and provide each group with one outline
grid card to use as a master card, or make an OHT of the grid, so they can
create six copies of their own, one for each of the key terms:
- Provide each group with a set of the following descriptors - which have
been jumbled up. (Answers)
Each group must decide which descriptor goes best with each key term.
There are eight descriptors for each key term. Students write the correct
terms on the Key Cards when they have decided which descriptors best fit
each key term.
First group to finish and get their completed cards to the teacher gets... a
Little Mac?
Descriptors
Limited menus
Least amount of cost or effort
Robots - automated
Customer does the work
Scripted behaviour
Routines
McDonaldisation
Movie sequels
Rules rule
Use nonhuman technologies
Computerised
ATMS and Voice Mail
Pre packaged
Fill your own... petrol tank, dessert plate
Iron Cage
Sameness
Workers burn out
A Big Mac is a Big Mac is a Big Mac - anywhere
Dehumanising
Conformity
Time and money
convenience
Trained to do a few things exactly as instructed
Machines control people
Eliminate human error
Uniformity
Speed and size
Unhealthy food
Shopping malls
Big is better
Packaging pollutes environment
Big Mac
Long queues
Fast is better
Production line
Logical sequence of methods
Large amounts of poor quality
Optimum means to a given end
Self service
Unexpected outcomes
Quantity rather than quality
Deskilled
More is better
Chains and franchises
Animals treated badly to provide food
Know what to expect
Consumer workers
Standardised
This material has been produced by UNITEC Institute of Technology
under contract to the Ministry of Education.
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